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Strategic support - about us
David Whelpton, Director of Broadgate Creative & Tony Lewis, Director of Lewis Parnell Ltd share a common background in strategy and communications allied with extensive experience of psychology and coaching – both in business and in sport.
David has extensive expertise in marketing communications, developing and advising companies and NGOs on communications campaigns ranging from large scale infrastructure projects to transfers of housing. David is an effective coach in both business and sport.
Tony has experience of working with both companies and sports teams to improve performance through culture development and the use of psychology and coaching. Clients range from Olympians, European and World Champions in swimming and triathlon to housing associations, Councils. private companies, charities and universities.
Consultation - Market Research - Engagement
Every organisation would benefit from listening to its customers or users. Doing so in a structured way delivers even greater value.
We have honed our consultation and engagement skills over many years, principally in the public and third sectors. Consultation programmes have included major public campaigns on proposals for significant changes to the delivery of services, while engagement programmes have ranged from resident and community groups to service users across sectors.
The outcomes have informed critical decisions whether through a ballot box, survey or less formal measures.
Strategic Comms Support and Counsel
Virtual Comms Director - Comms Counsel - Comms Coaching - Comms Training - Interim Cover
Our communications work includes providing varying levels of support and guidance to clients depending on their size, stage of development and market.
For some, it is appropriate for us to provide a ‘whole service’ support package, acting in effect as the in-house communications team. For others, we provide support to supplement in-house skills or capacity.
Whichever approach is appropriate, the key is that we operate as a part of your team, not as an external adjunct, so that we are able to add real and lasting value.
Strategy and Planning
To develop our communications strategies, we start with where you want to take your business and work back from there.
Ad hoc, random and scattergun communications generally do more harm than good. Our approach is based on systematic planning – it might sound dull but it means that the exciting bits can do their job effectively.
While every organisation is unique, the bumps and hurdles they face are not. We know what has worked elsewhere that is likely to work for you too.
Audits - Vision and values - strategies and Business Planning
Responsive Communications
Crisis communications
Tailored Communications based on personality types
Policies and procedures
Change management
Digital transformation
"Keeping it special"
Advice on managing the regression phase following business shock, communicating with a dispersed workorce and how to go about the process of 'keeping it special'. Ask us for the flyer!